From SEOMoz.com Posted by RobOusbey Search Engine Optimization covers a huge range of tactics – all of which can bring direct benefit to a website. In this post, I’ve shared examples of different tactics used at different websites, and the effects that have been seen. If you’re considering an SEO campaign for your site, or are trying to persuade someone else to invest in internet marketing, I hope this post will help...

From Clickbank.com Written by: Simon Slade, Guest Blogger Those of us in the affiliate marketing world work hard to get visitors to our pages, so it’s disappointing when they turn on their heels and walk out without even clicking a HopLink. The disappointment is intensified if you actually paid for the traffic using PPC advertising. What can you do about this? Is it possible to still get value from visitors who are leaving your site? Do...

From SearchEngineJournal.com Competition is stiff these days. It’s getting harder and harder to achieve optimal search engine rankings, at least without professional help. So how to compete in a space where it might not be feasible to increase rankings for your most competitive keywords? Believe it or not, there are actually plenty of ways to leverage existing visibility to increase traffic. To name a few:Test Meta descriptions. This is...

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Small business owners may have more of a need than most to be able to access their chosen suite of productivity tools from more than one computer or platform. As a business or startup owner you may have occasion to bring your work home with you, or require frequent...

It’s not a secret, but we wanted to make sure you know about this… Selling products via a Sales Page is the highest-converting method! If you’ve received advice from any serious (and successful) internet marketer, odds are that they told you how important sales copy and sales pages are for selling products online. Sales pages are what we’ve used for ourselves; sales pages are what ALL THE PROS USE; sales...

Yes, the title is spelled correctly. While I have been accused of seeing dead people,  this article is about cents and sense.  You could also say that it is about “the little check that could”. Way back in 2002 (at least 40 internet years ago), I received a commission check for an ad that I placed on my first web site. A check from Moviephone for six cents. The amount struck me as so funny, that I could not bring myself to...